{"id":6607,"date":"2026-03-30T10:59:12","date_gmt":"2026-03-30T15:59:12","guid":{"rendered":"https:\/\/globalzerowaste.org\/?p=6607"},"modified":"2026-05-11T16:22:26","modified_gmt":"2026-05-11T21:22:26","slug":"por-que-o-mundo-precisa-de-lixo-zero-da-evidencia-a-acao","status":"publish","type":"post","link":"https:\/\/globalzerowaste.org\/pt\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/","title":{"rendered":"Por que o mundo precisa de lixo zero? Dos dados \u00e0 a\u00e7\u00e3o"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6607\" class=\"elementor elementor-6607\" data-elementor-settings=\"{&quot;element_pack_global_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:117,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true}}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-22018f5 e-flex e-con-boxed e-con e-parent\" data-id=\"22018f5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38d4186 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"38d4186\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-454609c e-flex e-con-boxed e-con e-parent\" data-id=\"454609c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64a93eb elementor-widget elementor-widget-text-editor\" data-id=\"64a93eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\">Hoje, 30 de mar\u00e7o de 2026, o mundo celebra o Dia Internacional Lixo Zero, uma data proclamada pela Assembleia Geral das Na\u00e7\u00f5es Unidas em dezembro de 2022 e facilitada conjuntamente pelo Programa das Na\u00e7\u00f5es Unidas para o Meio Ambiente (PNUMA) e pelo Programa das Na\u00e7\u00f5es Unidas para Assentamentos Humanos (ONU-Habitat). Da Global Zero Waste, somamo-nos com profunda convic\u00e7\u00e3o a esta comemora\u00e7\u00e3o, reafirmando nosso compromisso de mais de uma d\u00e9cada em transformar a gest\u00e3o de res\u00edduos em n\u00edvel global por meio de padr\u00f5es internacionais, verifica\u00e7\u00e3o independente e educa\u00e7\u00e3o especializada.<\/p><p style=\"text-align: left;\">\u00a0<\/p><p style=\"text-align: left;\"><strong>Uma crise planet\u00e1ria que exige a\u00e7\u00e3o real<\/strong><\/p><p style=\"text-align: left;\">A polui\u00e7\u00e3o por res\u00edduos n\u00e3o \u00e9 apenas um problema ambiental: ela amea\u00e7a a sa\u00fade humana, drena centenas de bilh\u00f5es de d\u00f3lares da economia global e agrava a tripla crise planet\u00e1ria: mudan\u00e7as clim\u00e1ticas, perda de natureza e biodiversidade, e a crise da polui\u00e7\u00e3o. O mais recente relat\u00f3rio do Banco Mundial, <em>Que Desperd\u00edcio 3.0 (2026)<\/em>, confirma que o mundo se encontra em um ponto cr\u00edtico. Em 2022, a gera\u00e7\u00e3o de res\u00edduos s\u00f3lidos urbanos atingiu aproximadamente 2,56 bilh\u00f5es de toneladas, um n\u00famero que, longe de se estabilizar, continua em ascens\u00e3o acelerada. Se as tend\u00eancias atuais se mantiverem, o volume global poder\u00e1 chegar a cerca de 3,86 bilh\u00f5es de toneladas at\u00e9 2050, o que representa um aumento de quase 50% em menos de tr\u00eas d\u00e9cadas.<\/p><p style=\"text-align: left;\">__OPENROUTER_FAILED__.<\/p><p style=\"text-align: left;\">Neste contexto, o tema definido para 2026, \u201cEm Dire\u00e7\u00e3o a Res\u00edduos Alimentares Zero atrav\u00e9s da A\u00e7\u00e3o Multissetorial\u201d, adquire relev\u00e2ncia estrat\u00e9gica. O desperd\u00edcio de alimentos se consolidou como um dos principais motores da crise ambiental contempor\u00e2nea. De acordo com o mesmo relat\u00f3rio, os res\u00edduos org\u00e2nicos representam cerca de 38% do lixo municipal em n\u00edvel global, sendo tamb\u00e9m uma fonte significativa de emiss\u00f5es de metano, um dos gases de efeito estufa mais potentes. No entanto, apesar de seu impacto, as solu\u00e7\u00f5es mais sustent\u00e1veis \u2014como compostagem ou digest\u00e3o anaer\u00f3bica\u2014 continuam sendo marginais, com apenas 6% de ado\u00e7\u00e3o em n\u00edvel mundial.<\/p><p style=\"text-align: left;\">\u00a0<\/p><p style=\"text-align: left;\"><strong>Global Zero Waste: da inten\u00e7\u00e3o \u00e0 a\u00e7\u00e3o verific\u00e1vel<\/strong><\/p><p style=\"text-align: left;\">Em meio a esta crise, surge tamb\u00e9m uma das maiores oportunidades para a sustentabilidade global. O Banco Mundial aponta que uma gest\u00e3o adequada de res\u00edduos n\u00e3o s\u00f3 reduz impactos ambientais, como tamb\u00e9m pode se converter em um motor de desenvolvimento econ\u00f4mico, gera\u00e7\u00e3o de empregos e inova\u00e7\u00e3o. A transi\u00e7\u00e3o para a economia circular \u2014 onde os materiais s\u00e3o mantidos em uso e seu valor \u00e9 maximizado \u2014 permite repensar os res\u00edduos n\u00e3o como um problema, mas como um recurso estrat\u00e9gico.<\/p><p style=\"text-align: left;\">\u00c9 precisamente nesse ponto que a abordagem Lixo Zero ganha sentido como um modelo operacional e n\u00e3o como uma aspira\u00e7\u00e3o te\u00f3rica. Desde 2012, a Global Zero Waste tem trabalhado na consolida\u00e7\u00e3o de um padr\u00e3o internacional que permite \u00e0s organiza\u00e7\u00f5es traduzir seus compromissos em resultados verific\u00e1veis. Em um cen\u00e1rio global onde as declara\u00e7\u00f5es de sustentabilidade abundam, a diferen\u00e7a reside na capacidade de mensurar, comprovar e auditar o desempenho ambiental.<\/p><p style=\"text-align: left;\">Ao longo de mais de uma d\u00e9cada, essa abordagem tem sido implementada em m\u00faltiplos setores \u2014ind\u00fastria, servi\u00e7os, educa\u00e7\u00e3o e governo\u2014, evidenciando que a gest\u00e3o respons\u00e1vel de res\u00edduos pode ser integrada de forma eficaz na opera\u00e7\u00e3o di\u00e1ria das organiza\u00e7\u00f5es. Os resultados n\u00e3o se refletem apenas em altas porcentagens de desvio de res\u00edduos de aterros sanit\u00e1rios, mas tamb\u00e9m em redu\u00e7\u00f5es significativas de emiss\u00f5es, otimiza\u00e7\u00e3o de recursos e gera\u00e7\u00e3o de valor econ\u00f4mico.<\/p><p style=\"text-align: left;\">\u00a0<\/p><p style=\"text-align: left;\"><strong>Da reflex\u00e3o \u00e0 transforma\u00e7\u00e3o<\/strong><\/p><p style=\"text-align: left;\">O Dia Internacional do Lixo Zero, nesse sentido, n\u00e3o \u00e9 apenas uma data de reflex\u00e3o, mas uma plataforma para acelerar decis\u00f5es. A evid\u00eancia \u00e9 clara: continuar sob modelos tradicionais aumentar\u00e1 os custos ambientais, sociais e econ\u00f4micos em escala global. Em contraste, adotar abordagens circulares, baseadas em dados e verifica\u00e7\u00e3o independente, permite avan\u00e7ar em dire\u00e7\u00e3o a sistemas mais resilientes, equitativos e sustent\u00e1veis.<\/p><p style=\"text-align: left;\">Hoje, mais do que nunca, a lideran\u00e7a \u00e9 medida em a\u00e7\u00f5es concretas. As organiza\u00e7\u00f5es que decidem implementar modelos como o Lixo Zero n\u00e3o apenas respondem a uma exig\u00eancia ambiental, mas se posicionam estrategicamente em um ambiente onde a sustentabilidade \u00e9 um fator determinante de competitividade e reputa\u00e7\u00e3o.<\/p><p style=\"text-align: left;\">O desafio \u00e9 global, mas a a\u00e7\u00e3o \u00e9 individual e organizacional. Cada decis\u00e3o conta. Cada processo otimizado, cada res\u00edduo evitado e cada sistema transformado contribui para fechar o abismo entre a crise atual e o futuro sustent\u00e1vel que ainda \u00e9 poss\u00edvel construir.<\/p><p style=\"text-align: left;\">Porque a mudan\u00e7a j\u00e1 n\u00e3o depende mais do que sabemos, mas sim do que estamos dispostos a fazer com essa informa\u00e7\u00e3o.<\/p><p style=\"text-align: center;\"><strong><em>Podemos ajudar voc\u00ea a fazer parte da solu\u00e7\u00e3o.<\/em><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0bc84a elementor-align-center elementor-widget elementor-widget-button\" data-id=\"c0bc84a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/globalzerowaste.org\/pt\/sistema-de-gerenciamento-de-residuos-zero\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Para obter mais informa\u00e7\u00f5es, clique aqui<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Hoy, 30 de marzo de 2026, el mundo celebra el D\u00eda Internacional Cero Residuos, una fecha proclamada por la Asamblea General de las Naciones Unidas en diciembre de 2022 y facilitada conjuntamente por el Programa de las Naciones Unidas para el Medio Ambiente (PNUMA) y el Programa de las Naciones Unidas para los Asentamientos Humanos [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":6609,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_joinchat":[],"footnotes":""},"categories":[22,10,21],"tags":[],"class_list":["post-6607","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia_circular","category-noticias","category-sgzw"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n - Global Zero Waste \/ Basura Cero Global<\/title>\n<meta name=\"description\" content=\"SGZW \u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n - Global Zero Waste \/ Basura Cero Global\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/globalzerowaste.org\/pt\/por-que-o-mundo-precisa-de-lixo-zero-da-evidencia-a-acao\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n - Global Zero Waste \/ Basura Cero Global\" \/>\n<meta property=\"og:description\" content=\"SGZW \u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n - Global Zero Waste \/ Basura Cero Global\" \/>\n<meta property=\"og:url\" content=\"https:\/\/globalzerowaste.org\/pt\/por-que-o-mundo-precisa-de-lixo-zero-da-evidencia-a-acao\/\" \/>\n<meta property=\"og:site_name\" content=\"Global Zero Waste \/ Basura Cero Global\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/globalzerowasteGZW\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-30T15:59:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-11T21:22:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/globalzerowaste.org\/wp-content\/uploads\/2026\/03\/high-angle-plastic-bottle-sand-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1152\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@basuraceroglob\" \/>\n<meta name=\"twitter:site\" content=\"@basuraceroglob\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"\u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n\",\"datePublished\":\"2026-03-30T15:59:12+00:00\",\"dateModified\":\"2026-05-11T21:22:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/\"},\"wordCount\":920,\"publisher\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/globalzerowaste.org\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/high-angle-plastic-bottle-sand-scaled.jpg\",\"articleSection\":[\"Econom\u00eda circular\",\"Noticias\",\"SGZW\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/\",\"url\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/\",\"name\":\"\u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n - Global Zero Waste \\\/ Basura Cero Global\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/globalzerowaste.org\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/high-angle-plastic-bottle-sand-scaled.jpg\",\"datePublished\":\"2026-03-30T15:59:12+00:00\",\"dateModified\":\"2026-05-11T21:22:26+00:00\",\"description\":\"SGZW \u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n - Global Zero Waste \\\/ Basura Cero Global\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/#primaryimage\",\"url\":\"https:\\\/\\\/globalzerowaste.org\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/high-angle-plastic-bottle-sand-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/globalzerowaste.org\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/high-angle-plastic-bottle-sand-scaled.jpg\",\"width\":2048,\"height\":1152},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/globalzerowaste.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SGZW\",\"item\":\"https:\\\/\\\/globalzerowaste.org\\\/category\\\/sgzw\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"\u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/#website\",\"url\":\"https:\\\/\\\/globalzerowaste.org\\\/\",\"name\":\"Global Zero Waste\",\"description\":\"Reducimos costos de materiales y residuos en todo tipo de organizaciones a nivel global. Expertos en Econom\u00eda Circular, Zero Waste y Sostenibilidad en gesti\u00f3n de materiales y residuos s\u00f3lidos (basura cero, residuo cero)\",\"publisher\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/#organization\"},\"alternateName\":\"GZW - Basura Cero Global\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/globalzerowaste.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/#organization\",\"name\":\"Global Zero Waste\",\"alternateName\":\"GZW - Basura Cero Global\",\"url\":\"https:\\\/\\\/globalzerowaste.org\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/globalzerowaste.org\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo-Global-Zero-Waste-sin-bordes.png\",\"contentUrl\":\"https:\\\/\\\/globalzerowaste.org\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Logo-Global-Zero-Waste-sin-bordes.png\",\"width\":1800,\"height\":689,\"caption\":\"Global Zero Waste\"},\"image\":{\"@id\":\"https:\\\/\\\/globalzerowaste.org\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/globalzerowasteGZW\",\"https:\\\/\\\/x.com\\\/basuraceroglob\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/globalzerowaste\\\/posts\\\/?feedView=all\",\"https:\\\/\\\/www.instagram.com\\\/global.zerowaste\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@GlobalZeroWaste\"]},{\"@type\":\"Person\",\"@id\":\"\",\"url\":\"https:\\\/\\\/globalzerowaste.org\\\/pt\\\/author\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Por que o mundo precisa de lixo zero? Dos dados \u00e0 a\u00e7\u00e3o - Lixo Zero Global","description":"Por que o mundo precisa de lixo zero? Dos dados \u00e0 a\u00e7\u00e3o - Lixo Zero Global","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/globalzerowaste.org\/pt\/por-que-o-mundo-precisa-de-lixo-zero-da-evidencia-a-acao\/","og_locale":"pt_BR","og_type":"article","og_title":"\u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n - Global Zero Waste \/ Basura Cero Global","og_description":"SGZW \u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n - Global Zero Waste \/ Basura Cero Global","og_url":"https:\/\/globalzerowaste.org\/pt\/por-que-o-mundo-precisa-de-lixo-zero-da-evidencia-a-acao\/","og_site_name":"Global Zero Waste \/ Basura Cero Global","article_publisher":"https:\/\/www.facebook.com\/globalzerowasteGZW","article_published_time":"2026-03-30T15:59:12+00:00","article_modified_time":"2026-05-11T21:22:26+00:00","og_image":[{"width":2048,"height":1152,"url":"https:\/\/globalzerowaste.org\/wp-content\/uploads\/2026\/03\/high-angle-plastic-bottle-sand-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_creator":"@basuraceroglob","twitter_site":"@basuraceroglob","twitter_misc":{"Escrito por":"","Est. tempo de leitura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/#article","isPartOf":{"@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/"},"author":{"name":"","@id":""},"headline":"\u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n","datePublished":"2026-03-30T15:59:12+00:00","dateModified":"2026-05-11T21:22:26+00:00","mainEntityOfPage":{"@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/"},"wordCount":920,"publisher":{"@id":"https:\/\/globalzerowaste.org\/#organization"},"image":{"@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/#primaryimage"},"thumbnailUrl":"https:\/\/globalzerowaste.org\/wp-content\/uploads\/2026\/03\/high-angle-plastic-bottle-sand-scaled.jpg","articleSection":["Econom\u00eda circular","Noticias","SGZW"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/","url":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/","name":"Por que o mundo precisa de lixo zero? Dos dados \u00e0 a\u00e7\u00e3o - Lixo Zero Global","isPartOf":{"@id":"https:\/\/globalzerowaste.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/#primaryimage"},"image":{"@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/#primaryimage"},"thumbnailUrl":"https:\/\/globalzerowaste.org\/wp-content\/uploads\/2026\/03\/high-angle-plastic-bottle-sand-scaled.jpg","datePublished":"2026-03-30T15:59:12+00:00","dateModified":"2026-05-11T21:22:26+00:00","description":"Por que o mundo precisa de lixo zero? Dos dados \u00e0 a\u00e7\u00e3o - Lixo Zero Global","breadcrumb":{"@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/#primaryimage","url":"https:\/\/globalzerowaste.org\/wp-content\/uploads\/2026\/03\/high-angle-plastic-bottle-sand-scaled.jpg","contentUrl":"https:\/\/globalzerowaste.org\/wp-content\/uploads\/2026\/03\/high-angle-plastic-bottle-sand-scaled.jpg","width":2048,"height":1152},{"@type":"BreadcrumbList","@id":"https:\/\/globalzerowaste.org\/por-que-el-mundo-necesita-cero-residuos-de-la-evidencia-a-la-accion\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/globalzerowaste.org\/"},{"@type":"ListItem","position":2,"name":"SGZW","item":"https:\/\/globalzerowaste.org\/category\/sgzw\/"},{"@type":"ListItem","position":3,"name":"\u00bfPor qu\u00e9 el mundo necesita cero residuos? De los datos a la acci\u00f3n"}]},{"@type":"WebSite","@id":"https:\/\/globalzerowaste.org\/#website","url":"https:\/\/globalzerowaste.org\/","name":"Global Zero Waste","description":"Reduzimos os custos de materiais e res\u00edduos em todos os tipos de organiza\u00e7\u00f5es em n\u00edvel global. Especialistas em Economia Circular, Desperd\u00edcio Zero e Sustentabilidade na gest\u00e3o de materiais e res\u00edduos s\u00f3lidos (desperd\u00edcio zero, res\u00edduo zero).","publisher":{"@id":"https:\/\/globalzerowaste.org\/#organization"},"alternateName":"GZW - Basura Cero Global","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/globalzerowaste.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/globalzerowaste.org\/#organization","name":"Global Zero Waste","alternateName":"GZW - Basura Cero Global","url":"https:\/\/globalzerowaste.org\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/globalzerowaste.org\/#\/schema\/logo\/image\/","url":"https:\/\/globalzerowaste.org\/wp-content\/uploads\/2023\/09\/Logo-Global-Zero-Waste-sin-bordes.png","contentUrl":"https:\/\/globalzerowaste.org\/wp-content\/uploads\/2023\/09\/Logo-Global-Zero-Waste-sin-bordes.png","width":1800,"height":689,"caption":"Global Zero Waste"},"image":{"@id":"https:\/\/globalzerowaste.org\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/globalzerowasteGZW","https:\/\/x.com\/basuraceroglob","https:\/\/www.linkedin.com\/company\/globalzerowaste\/posts\/?feedView=all","https:\/\/www.instagram.com\/global.zerowaste\/","https:\/\/www.youtube.com\/@GlobalZeroWaste"]},{"@type":"Person","@id":"","url":"https:\/\/globalzerowaste.org\/pt\/author\/"}]}},"_links":{"self":[{"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/posts\/6607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/comments?post=6607"}],"version-history":[{"count":9,"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/posts\/6607\/revisions"}],"predecessor-version":[{"id":6793,"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/posts\/6607\/revisions\/6793"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/media\/6609"}],"wp:attachment":[{"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/media?parent=6607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/categories?post=6607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/globalzerowaste.org\/pt\/wp-json\/wp\/v2\/tags?post=6607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}